TY  - BOOK
AU  - Srivatsava, T.N.
AU  - Rego, Shailaja
TI  - Business research methodology
SN  - 9780070159105
U1  - 001.42  
PY  - 2011///
CY  - Delhi
PB  - Tata McGraw-Hill Co
KW  - Research methodology
KW  - Business research
ER  -