Textbook of marketing management / (Record no. 35811)

MARC details
000 -LEADER
fixed length control field 00594nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240123063235.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210323s9999||||xx |||||||||||||| ||und||
040 ## - CATALOGING SOURCE
Transcribing agency STCPL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SRI-T
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ranganadha, Sripati
245 #0 - TITLE STATEMENT
Title Textbook of marketing management /
Statement of responsibility, etc. by Sripati Ranganadha
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. S. Chand and Co. Ltd. ,
Date of publication, distribution, etc. 1983 .
300 ## - PHYSICAL DESCRIPTION
Extent 304 p.
Other physical details Paper Back
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Price analysis
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Product policy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Packaging and costs
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Collection code Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification   Commerce   ST. THOMAS COLLEGE LIBRARY, PALAI ST. THOMAS COLLEGE LIBRARY, PALAI Commerce 2021-07-10 35.00   658.8 SRI-T 46013 2021-07-10 2021-07-10 Books
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