Marketing management : (Record no. 59916)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00720nam a2200253Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230325120413.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210323s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780230637290 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | STCPL |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | RAM-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ramaswamy, V. S. |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Namakumari, S. |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | Global perspective Indian context / |
| Statement of responsibility, etc. | by V. S. Ramaswamy and S. Namakumari |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Macmillan Publishers India Ltd. , |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 872 p. |
| Other physical details | Paper Back |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | General Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management Of Distribution (Marketing) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Collection code | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Commerce | ST. THOMAS COLLEGE LIBRARY, PALAI | ST. THOMAS COLLEGE LIBRARY, PALAI | Commerce | 2021-07-10 | 658.8 RAM-M | 75452 | 2021-07-10 | 2021-07-10 | Books | ||||||
| Dewey Decimal Classification | Commerce | ST. THOMAS COLLEGE LIBRARY, PALAI | ST. THOMAS COLLEGE LIBRARY, PALAI | Commerce | 2021-07-10 | 658.8 RAM-M | 74049 | 2021-07-10 | 2021-07-10 | Books | ||||||
| Dewey Decimal Classification | Commerce | ST. THOMAS COLLEGE LIBRARY, PALAI | ST. THOMAS COLLEGE LIBRARY, PALAI | Commerce | 2021-07-10 | 658.8 RAM-M | 74050 | 2021-07-10 | 2021-07-10 | Books | ||||||
| Dewey Decimal Classification | Commerce | ST. THOMAS COLLEGE LIBRARY, PALAI | ST. THOMAS COLLEGE LIBRARY, PALAI | Commerce | 2021-07-10 | 685.8 RAM-M | 77354 | 2021-07-10 | 2021-07-10 | Books | ||||||
| Dewey Decimal Classification | Commerce | ST. THOMAS COLLEGE LIBRARY, PALAI | ST. THOMAS COLLEGE LIBRARY, PALAI | Commerce | 2021-07-10 | 658.8 RAM-M | 77355 | 2021-07-10 | 2021-07-10 | Books | ||||||
| Dewey Decimal Classification | Commerce | ST. THOMAS COLLEGE LIBRARY, PALAI | ST. THOMAS COLLEGE LIBRARY, PALAI | Commerce | 2021-07-10 | 658.8 RAM-M | 78204 | 2021-07-10 | 2021-07-10 | Books | 585.00 |