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Marketing research /

Zikmund, William G. Babin, Barry J.

Marketing research / by William G. Zikmund and Barry J. Babin - Singapore : Cengage Learning , 2007. - 632 p. Paper Back

ISBN: 9788131505656

Subjects--Topical Terms:
General Management
Marketing research
Marketing
Financial Administration

Dewey Class. No.: 658.83 / ZIK-M

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