Consumer behavior : Building marketing strategy / by Del I. Hawkins, David L. Mothersbaugh and Amit Mookerjee

By:

Material type:

TextLanguage: English Publication details: New Delhi : McGraw Hill Education (India) Private Limited , 2014.Edition: 12th edDescription: 776 p. Paper BackISBN:

Subject(s):

DDC classification:

Item type:

Books

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	ST. THOMAS COLLEGE LIBRARY, PALAI		Commerce	Commerce	658.834 2 DEL-C (Browse shelf(Opens below))					Available			84542

Total holds: 0

Browsing ST. THOMAS COLLEGE LIBRARY, PALAI shelves,Shelving location: Commerce,Collection: Commerce Close shelf browser (Hides shelf browser)

Previous						No cover image available		Next
Previous	658.83 PAU-R Research for marketing decisions /	658.83 ROB-M Marketing analytics : Based on first principles /	658.83 ZIK-M Marketing research /	658.834 2 DEL-C Consumer behavior : Building marketing strategy /	658.834 2 HOY-C Consumer behavior /	658.834 2 IND-S Studies on consumer behaviour /	658.834 2 LEO-C Consumer behavior /	Next

There are no comments on this title.

to post a comment.